Our Latest SEO & Marketing Articles

7 Mistakes Killing Your RPMs

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Here’s the deal… bad UX hurts both your SEO and your RPMs. It hurts conversions. No matter what metric matters to you, bad UX hurts it. ​My friend Nina Clapperton​ sent out a really awesome email. It was all about User Experience (UX) on your website. Big topic, especially of late. She audited a bunch … Read more

Bypass GPT: AI Detection Software Review

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Recently, Mediavine, a leading ad management firm, ​terminated publisher accounts​ for overusing AI-generated content—particularly of low quality. With Mediavine taking this stance, I decided to test ​BypassGPT​, a tool that claims to humanize AI-generated content so it can pass AI detectors. I don’t think any of my sites are at risk (we do a lot … Read more

beehiiv vs ConvertKit: The Email Provider Showdown You Need to Read

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Let’s dive into the Beehiiv vs ConvertKit email provider showdown. I know firsthand how overwhelming it can be to choose the right email platform for your business—I’ve been there too, wading through endless feature lists and comparing pricing plans. So, I’m here to give you a detailed comparison that’ll save you the hassle and help … Read more

beehiiv vs MailerLite: Exactly Which Email Provider to Pick

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With so many email marketing platforms available, it can be extremely overwhelming to figure out which to go with. We’ve tested several in the 10+ years we’ve been doing email marketing, and we’ve found some that work great for the website-building community.  Specifically, two of those notable platforms are beehiiv and MailerLite.  We’ll dive into … Read more

MailerLite vs ConvertKit: Exactly Which Email Provider to Pick

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Selecting the right email marketing platform is crucial when you want to begin building an email list. MailerLite and ConvertKit are two popular email platforms for niche website owners, so I’m reviewing both to help you make an informed decision if you’re between the two. I’ve been using both MailerLite and ConvertKit for several years … Read more